Case Study : How to Coach Millennials for Success

Case Study Overview

Companies struggle with how to "deal with" Millennials. Yet, many of them are absolute gems. They are hard-working, smart, deeply committed, and open to feedback and personal growth. They get a bad reputation ("entitled", "narcissistic", "idealistic", scattered"), but this generation is here to stay: they'll represent over 40% of the workforce by 2020, an 85-million strong pool of new employees. Not dealing with the generational disconnect is simply not an option. The question is "where to start?".


I’ve coached dozens of Millennials over the course of my engagement with Evite’s staff - at all levels of the organization. 


We surfaced five dimensions in which an external coach can profoundly and positively affect an organization:

  1. Boost collaboration and effectiveness by building baseline Emotional Intelligence (EQ) and improving communication skills
  2. Provide a safe resource to talk (a.k.a. the “office couch”)
  3. Synthesize macro themes from across an organization
  4. Create scale by giving the mentees the power to coach on their own
  5. Be a resource that coaches both up and down

A little background: After almost 30 years of corporate leadership positions and Silicon Valley C-suite roles, I started HPO Coach, an executive coaching, leadership training, and marketing consulting practice located in Fremont, CA. I've helped countless companies and teams grow into High Performing Organizations, as well as assisted individuals develop their skills and navigate career changes effectively. With over 1,000 hours of coaching Millennials, I've developed a proven approach to help companies optimize their growing workforce of young executives. Then, I realized the need for companies to hire reliable contractors. That's when I started the contractor agency side of HPO Coach, to enable talented marketers, designers, researchers, web developers, etc. to find companies that will benefit from their skills at an affordable rate.

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